Privacy Policy
Last updated: March 2026
Mainline ("we," "us," or "our") operates the mainlinehq.com website and provides AI automation services for trade businesses. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our services.
1. Information We Collect
We collect information you provide directly to us, including:
- Account information: name, email address, phone number, business name, and business address when you sign up or contact us.
- Business data: service offerings, pricing, scheduling preferences, customer lists, and other operational data you provide for automation setup.
- Customer interaction data: chatbot conversations, appointment bookings, invoice records, and SMS communications processed through our platform.
- Payment information: billing details processed securely through Stripe. We do not store credit card numbers on our servers.
- Usage data: analytics on how you interact with our platform, including page views, feature usage, and performance metrics.
2. How We Use Your Information
We use the information we collect to:
- Provide, maintain, and improve our automation services
- Configure and train AI systems specific to your business
- Process transactions and send related information including invoices and payment confirmations
- Send appointment reminders, follow-up messages, and other communications on your behalf
- Respond to your requests, questions, and provide customer support
- Monitor and analyze usage patterns to improve our platform
- Comply with legal obligations and protect against fraudulent or illegal activity
3. Third-Party Services
We use the following third-party services to operate our platform. Each has its own privacy policy governing the data they process:
- Stripe: payment processing and invoicing
- Twilio: SMS messaging and phone communications
- Cal.com: scheduling and appointment booking
- Anthropic: AI chatbot and natural language processing
- Vercel: website hosting and infrastructure
We do not sell your personal information to third parties.
4. Data Security
We implement industry-standard security measures to protect your information, including encryption in transit (TLS/SSL), encrypted storage, access controls, and regular security audits. While no method of transmission over the internet is 100% secure, we take reasonable steps to protect your data.
5. Data Retention
We retain your information for as long as your account is active or as needed to provide services. If you cancel your subscription, we will retain your data for 90 days to allow for reactivation, after which it will be deleted upon request. We may retain certain data as required by law or for legitimate business purposes.
6. California Privacy Rights (CCPA)
If you are a California resident, you have the right to:
- Know what personal information we collect, use, and disclose
- Request deletion of your personal information
- Opt out of the sale of personal information (we do not sell your data)
- Not be discriminated against for exercising your privacy rights
To exercise any of these rights, contact us at hello@mainlinehq.com. We will respond within 45 days.
7. Cookies and Tracking
We use essential cookies to maintain session state and preferences. We may use analytics tools to understand how visitors interact with our website. You can control cookie preferences through your browser settings.
8. Children's Privacy
Our services are intended for businesses and are not directed at individuals under 18. We do not knowingly collect personal information from children.
9. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on our website and updating the "Last updated" date. Your continued use of our services after changes constitutes acceptance of the updated policy.
10. Contact Us
If you have questions about this Privacy Policy or our data practices, contact us at: